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DART340: Digital Illustration: Infographics

Things to consider

  • Consider the audience. What speaks to them?
  • What do you want your audience to walk away knowing? What information do you need to share to get them there?
  • What is the story you're trying to tell? Stories have beginings, middles, and ends. What are those for your story?
  • What's your call to action? What do you want them to do after seeing this?
  • Tell a truthful story. Many infographics are one-sided. Don't be afraid to share information that might be contradictory. There is a very fine line between editing and censorship.
  • Determine a narrow focus. A specific research question can help you & it would be smart to include on your graphic. Don't try to include everything about your topic, only what's relevant to your narrow topic.
  • Cite your sources, both of images and information.

An Infographic Is:

Image explaining visually what an infographic is:

Source: Image Created by Hot Butter Studio 

Examples of Infographics:

Two Examples of Infographics: One Effective & One Ineffective 

 Effective Infographic Design                            Ineffective Infographic Design 

Helpful Infographic

BEAM Spectrum

The BEAM spectrum is a way to think about how you can use sources for your project. What type of information are you looking for? What do you need to accomplish? Construct an argument? Provide evidence? Or just report basic facts?

Remember, not all projects will require you to use sources in all four ways. And some sources will help you in more than one of these categories.

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Adapted from Kristin M. Woodward & Kate Ganski's "What Could A Writer Do With This Source?"

Evaluation & Citation