| Communication Area | Theorists |
|---|---|
| Adult Learning |
Knowles |
| Anxiety/Uncertainty Management Theory | Gudykunst |
| Crisis Communication |
Coomb, Sagan, Benoit, Hearit |
| Dialogic Communication | Buber |
| Fundraising | Burnett, Kelly |
| Gender and Communication |
Tannen |
| Intercultural Communication | Hall, Hofstede |
| Leadership | Bass, Kouzes & Posner, Bennis & Nanus, Northhouse |
| Leadership (Situational) | Hersey & Blanchard |
| Leadership (Multidimensional) | Chelladurai & Saleh |
| Organizational Culture | Schein |
| Public Relations | Grunig, Simons, Kent & Taylor |
| Persuasion | Perelman & Olbrechts-Tyteca, Parks, Cialdini |
| Web Page Perception | Singh, Dalal, Mishra, & Patil |
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