LibGuides: BAC280: Principles of Marketing: Finding Consumer/Demographic Information

Demographic Information

Explore Census Data
American Fact Finder will no longer be the place to find current demographic data about a city. Use this instead.
Company Finder for Corporate Depth
This helps you find companies and corporations that are located in your city.

Learning Support Services
Assistance with writing, peer review, tutoring, or just going over the necessary checklist of required pieces for the final written report, the ASC or any of the services offered can assist you.
Presentation tips & tricks from Kent State University
Kent State University has put together a short list of things to keep in mind when giving an oral presentation. Browse through the content they put together if you want to some quick tips, advice for before the presentation, and anything in between.

Gale Business: Insights This link opens in a new window
Company information, market information, SWOT analysis, and easy comparison research.
Business Source Premier This link opens in a new window
Industry profiles, Marketline Reports, and more. Similar to some information the Business Insights offers but also with the ability to find information in other EBSCO products for reports, articles, and additional scholarly information.
Newsbank This link opens in a new window
With access to local newspapers and regional newspapers, Nexis UNI gives access to the news that other databases won't have.
National Newspapers Core This link opens in a new window
Also known as US Major Dailies, this website includes full-text access to the Wall Street Journal, New York Times, and other national newspapers.

Ads of the World
Collections of advertisements from brands and companies around the world.
Trendhunter
To research the market trends of different industries, such as electronics or agriculture, this website allows you to view a category breakdown of each of the industries and trends associated with them.

Esri Tapestry Segmentation
Local ZIP code lookup for market research. This quick insight into the local market populations is a quick way to get a handle on the kind of consumer might be around the location you're expanding into.
Greater Dubuque Development
Local development information on what services or assistance you may need to get started in Dubuque. Great resource for local information.